yes, design can change your business

(and the world.)

When customers, businesses, and communities work together, positive change happens.

Today, design plays a central role in creating and building the connections that turn customers into active participants in your business.

The benefits, you ask?

Higher relevance, more resilient relationships, and greater possibilities.

Sounds hard, you say?

The methods exist, you just need to know how to use them. As an independent designer, I help business leaders rethink the role company, customers, and society can play to create inclusive business ecosystems.

How does it work?

Keep scrolling to find out.

strategy frameworks

These times call for challenging what has always been and building a future in which everyone wins.

Relationship design
Customer experience
Brand building
Product/service design
I collaborate with business leaders, agencies, and experts, to ideate, develop and implement strategies drive growth, and build market relevance and sustainability.

creative leadership

For great things to happen, all teams need to find their direction and stride (yes, creatives too.)

Team build and development
Design workshops
Creative direction
Teaching & mentoring
I work hand-in-hand with in-house and agency teams to see the big picture, put in place best-practices, and gain creative flow. The outcome? Cultural currency, connectivity and inclusivity.

projects

Looking at every new effort as the next step in delivering the stakeholder relationship, experience and brand.

Product design
Brand identity systems
Customer experience
Content creation
Retail environments
I collaborate with business leaders, agencies, and experts, to ideate, develop and implement strategies that build market relevance and result in sustainable futures.

in good Co.

I've been lucky to work along the brightest minds in consulting, design and communications. Our work together honed my collaboration skills, and resulted in deep transformations for iconic companies. Here’s a short list:

Underwriters Laboratories

Brand transformation
MBLM
Brand identity
Visual design
Brand management
Content strategy
B2B/B2C campaigns
Executive oversight

First Data /Clover

SMB segment strategy
MBLM
Brand strategy
Product ideation
Brand alignment

United Way

Brand Optimization
MBLM
Brand architecture
Visual identiy systems

AB

Brand transformation
MBLM
Brand strategy
Brand identity
Digital channels
Cross-platform campaign
Executive oversight

Hasbro

Digital channel strategy
R/GA
Digital content strategy
Brand strategy
Brand architecture
Visual design

OLO Sublinguals

Category innovation
The Velo Group
Opportunity definition
Product ideation and development
Brand identity
Packaging and retail systems
Digital marketing
Executive oversight

The Standard

Brand transformation
Brandfields
Brand strategy
Digital strategy
Brand identity
Website design and development
Marketing systems
Executive oversight

UPS

Brand transformation
FutureBrand
Brand strategy
Brand architecture
Retail strategy
Brand identity
Touchpoint systems
Executive oversight

Mexico Tourism Board

Nation brand
FutureBrand
In-market research
Inbound brand strategy
Brand identity systems
Digital platforms
Executive oversight

LAN airlines

Flying experience
MBLM
Passenger experience
Seat design
Cabin interiors
Lighting system

Nokia

Go-to-market strategy
MBLM
Scenario ideation
Brand architecture
Messaging hierarchy

Currentc

Product design
MBLM
Product innovation
Branding
UX/UI design
Executive oversight

let’s talk,

If you have a business challenge that calls for creative might, I'd like to hear from you.

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